GOOD
We don’t guess — we test.
Our team of PhD-level researchers runs rigorous randomized controlled trials and research experiments to help us measure, refine and scale our work.
DATA
We don’t guess —
we test.
Our team of PhD-level researchers runs rigorous randomized controlled trials and research experiments to help us measure, refine and scale our work.
Research team to provide new copy
Research team to provide new copy
Public Awareness and Perceptions of Battery Energy Storage Systems
GoodPower conducted a national survey of registered voters fielded by YouGov from July 08 to July 16, 2025 (N = 1529) with an oversample of respondents from California (n =315 ) and Texas (n = 318), the top states for installed battery energy storage, to capture...
Testimonials and Motion Graphics to Promote Battery Energy Storage Systems
GoodPower's Good Data Lab tested the comparative effectiveness of testimonial videos and informational motion graphics to persuade audiences about the benefits of battery energy storage systems (BESS). We also assessed if viewers found the content engaging...